Publicity Coaching

Ever heard the saying, ‘build it and they will come’?

Well, unfortunately, it’s just not true. You might have built the best thing in the world but unless people know about it, how will they come? What’s more sending a simple press release just isn’t going to cut it these days. 

 
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Who You Are

You are a passionate entrepreneur with a business idea or a product that the world needs to know about, you just don’t know how to do it. You don’t just want to hand over your baby to a PR firm nor do you have the funds to so, but what you do have is shed loads of determination.

Who I am

I am a freelance editor and journalist who has written for a variety of publications both online and in print. I currently split my time between writing and editing for Red Magazine, The Evening Standard Online, Metro.co.uk, YOU Magand contributing to The Sunday Times, Marie Claireand Good Housekeeping

 

I receive an average of 150 press releases and feature pitches every day, I speak to brands, entrepreneurs and PRs on a weekly basis, and over the years have learnt what works, and crucially, what doesn’t.

Positioning a brand for press isn’t always straightforward but it can be a real turning point in its success, so I decided to start coaching female entrepreneurs (just like you) and share all the things I’d learnt from being on the inside to help them stand out from the crowd – or more aptly, the pile of press releases – and get them featured in the press.

 

 

What you’ll get from your session

  • A concrete strategy and the confidence to carry it out
  • Insider insight into the world of media
  • My Power Pack full of useful tools, follow-up notes and real-life examples of PR do’s and don’ts for you to use (and not use!) as templates
  • The know-how to maximise your success rate when connecting with journalists and editors and getting coverage in national magazines and newspapers
 
 

How we can work together

Power Session (90 mins)

 You’ll get:

  • Time to introduce your business and what you want to achieve in detail 
  • To ask as many questions as you want
  • To create a clear strategy to take away with manageable steps to keep you on-track and feeling in control
  • Tools and resources that top PRs use to reach journalists
  • Insider information about the industry
  • My Power Pack full of useful tools, follow-up notes and real-life examples of PR do’s and don’ts for you to use (and not use!) as templates – I will send you this after the session

£345

Fast Track Package (3 months)

 You’ll get:

  • Three Power Sessions, up to 90 minutes via phone or Skype, where we will hone exactly what press coverage you want and then design a clear strategy 
  • Monthly phone calls and the opportunity to ask me questions at any time will keep you on track and motivated to ensure you achieve the coverage you want
  • Tools and resources that top PRs use to reach journalists
  • Insider information about the industry
  • My Power Pack full of useful tools, follow-up notes and real-life examples of PR do’s and don’ts for you to use (and not use!) as templates – I will send you this after the session
  • Me as your constant cheerleader, supporting you every step of the way!

£1150 (payment plans available)

 

PITCH CLINIC (30 MINS) 

 You’ll get:

  • The opportunity to share your pitch ideas and get direct feedback from me
  • My proposed tweaks to help hone the idea for the press 
  • Advice on who best to pitch the particular idea to, including magazines and people. 

£105